Privacy Policy

Last Updated April 2024

Welcome to espresso-yourself.com. This site is brought to you by I Sipped It So It's Mine, LLC, which operates under the trade name Espresso Yourself ('Company,' 'we,' 'us,' or 'our'). This Privacy Policy outlines how we collect, use, and protect your personal information when you visit and interact with espresso-yourself.com ('Website'). By engaging with our Website, you ('Client,' 'User,' or 'You') consent to the practices described in this policy.

If you do not agree with our policies and practices, please do not use our Website.

Notice

At Espresso Yourself, your privacy is a priority for us. This Privacy Policy outlines our approach to handling the personal information you share with us, whether through our website, during the purchase of our products or services, or via social media interactions. It details how we collect, use, share, and safeguard your information, and it informs you about your rights concerning the data we collect.

We urge you to read this Privacy Policy thoroughly. To keep you informed of any updates, we will modify the “last updated” date at the top of this document whenever changes are made. These changes take effect immediately upon being posted on our website. By continuing to use our site(s) after these updates, you acknowledge and accept the revised policy. We recommend regularly reviewing this Privacy Policy, especially when interacting with us through our website or social media. Continued use of our website after we post any changes to the Privacy Policy will be considered acceptance of those changes.

Overview of Privacy Policy

When you browse our website, make a purchase, or engage with us via social media, you're agreeing to let us gather certain types of information. By acknowledging this Privacy Policy, you're giving explicit consent for us to collect, use, process, and, when necessary, share this information with third-party processors to support our business operations. The types of information we collect can include:

  • Identifiable Information: Includes name, email, address, and other details that identify you as an individual.
  • Automatically Collected Information: We gather data like IP addresses and browser types through server logs.
  • Payment Information: Handled securely by payment processors like PayPal.
  • Social Media Information: Information from social networks you interact with us on.
  • Mobile Device Information: Details about your mobile device when you access our site through it.
  • Supplementary Information: Additional data provided for contests, surveys, etc.

Information we collect

This category includes details that allow us to recognize you as an individual. It covers a range of data such as your name, mailing address, email, phone number, and even demographic specifics like age, gender, or place of origin. This information comes directly from you whenever you voluntarily submit it on our website or through any mobile app we might offer. Such submissions can occur when you sign up on our site, make purchases, or engage in activities we host, like reacting to blog posts, reaching out with inquiries, or joining group sessions. Choosing to share this information is completely up to you. While not obligatory, opting out might limit your ability to utilize certain features or services on our website, including making purchases.

Identifiable Information


Whenever you visit our website, our servers automatically gather certain types of information to help us understand how you interact with our site. This includes data like your IP address, the type of browser you use, and your site visit patterns — specifically, when you visit and which pages catch your attention.

Additionally, we work with third-party providers for advertising and analytics, who may use technologies like cookies, log files, or web beacons to collect information on our behalf. It's important to note that this data, especially that collected by third parties, typically doesn't pinpoint you personally. Further details on cookies and their role are provided below.



Automatically Collected Information

This category covers details related to your preferred payment methods, including credit card numbers or bank account information. We gather this data to facilitate transactions—whether you're making purchases, returning items, or exchanging them through our website and any associated mobile applications. Our retention of payment information is minimal, as the bulk of it is directly processed by our payment gateway, PayPal. To fully understand how your payment data is handled, we recommend reviewing PayPal’s Privacy Policy. It outlines their practices regarding the collection, use, and safeguarding of your financial details. For your convenience, you can access PayPal’s Privacy Policy here.

Payment Information

When you interact with our services through social media platforms such as Facebook, Instagram, LinkedIn, Twitter, Snapchat, or any others not explicitly mentioned here, we may obtain access to certain personal details. This information can include your name, username on these platforms, location, email address, age, gender, profile picture, and any other information you've made public. To restrict our access to this information, we suggest adjusting your privacy settings directly on the respective social media sites.


Social Media Information

When accessing our website through a mobile device or application, we might gather details about your device. This can include your device's ID, its model and make, as well as information regarding your geographic location.



Mobile Device INformation

Sometimes, you might provide us with extra details when entering contests, giveaways, or participating in surveys. When we ask for this information, it will be evident that your submission is for the purpose of participating in these activities.

Supplementary Information

Your information is vital for us to provide personalized products and services, fulfill our commitments to you, enhance your experience with our company and website, and introduce you to additional offerings that may capture your interest. While we typically store your information and might share it with third parties for processing, any direct processing by us aligns with our legitimate business interests, such as facilitating your access to our goods, services, and digital platforms.

Your data enables us to:

  • Set up and manage your account;
  • Deliver purchased products or services to you;
  • Communicate with you regarding your account or transactions;
  • Process transactions like payments or issuing refunds;
  • Inform you about new products, services, and offers;
  • Engage with you on social media platforms;
  • Send newsletters or updates about our company and website;
  • Provide targeted advertisements;
  • Gather your feedback;
  • Inform you about changes or improvements to our offerings;
  • Address disputes and troubleshoot issues;
  • Organize and manage contests or giveaways;
  • Create a personalized profile to tailor future website interactions;
  • Collect statistical data for internal or third-party use;
  • Support law enforcement when necessary;
  • Prevent fraudulent activities on our platforms;
  • Conduct trend analysis to enhance our website and service offerings.
  • Improve and personalize your experience on our website.

How Your Information is Used

We gather and maintain your data chiefly to facilitate the sale of our products and services. Moreover, Espresso Yourself reserves the right to collect, utilize, and process your information on the following bases:


Basis for Collecting and Handling Your Information

Your data may be utilized and processed in alignment with our legitimate business needs. This encompasses activities such as corresponding with you, enhancing our products and services, refining our website, and delivering the information or products you've sought.

For Our Legitimate Business Purposes

Your information might be used and processed for the purpose of entering into a contract with you and fulfilling our agreed-upon duties under that contract.

Fulfilling Contractual Obligations

Our disclosure of your information to third parties is guided by specific needs. Notably, we may share your data with third-party service providers to uphold our legitimate business interests. These interests encompass managing our website and your account, finalizing contracts, communicating with you, processing orders, delivering our products and services, detecting trends, ensuring our company and website's security, and marketing additional offerings to you. The foundation for sharing your data lies in your consent to this Privacy Policy, coupled with our need to safeguard and advance our legitimate business interests.

Reasons For Sharing Your Data

Your data might be shared with external service providers that support us in different capacities, such as handling payments, hosting our services, managing email communications, and providing customer support. While we might not disclose every third-party service provider unless legally obligated, we ensure they are not permitted to use or reveal your personal information for any purposes beyond offering their services to our company.

Sharing with service Providers

our information might be utilized to ensure the security and legal compliance of our company. This includes investigating and addressing any breaches of our rights or policies. Furthermore, we may share your data when it's deemed necessary for obtaining and upholding insurance, risk management, seeking financial or legal consultation, or for asserting or defending against legal actions.

Safeguarding our Business

If our company undergoes significant changes, such as mergers, acquisitions, bankruptcy, dissolution, or any form of reorganization, your data may be shared or transferred as part of these processes. During these transitions, customer information typically becomes an asset transferred to a new entity. By using our services, you recognize the possibility of such business transfers and agree that your personal information may still be retained, utilized, or handled in line with the practices outlined in this privacy policy.

During Business Changes

Your personal details may be shared with our affiliate partners who market our products or services in exchange for a commission. We mandate that these affiliates adhere to the terms of this Privacy Policy. They are prohibited from sending unsolicited communications and must clearly disclose their affiliate relationship with us. Failure to comply with these requirements constitutes a breach of their affiliate agreement and this Privacy Policy. Please report any such violations to support@espresso-yourself.com.

Sharing with Affiliates

To serve advertisements on our behalf, we partner with third-party advertising firms, including but not limited to Google, Facebook, and Instagram. These companies might utilize information from your visits to our and other websites, captured in web cookies, to tailor ads about products and services of potential interest to you. The operations of these third-party advertisers are beyond our control. For more comprehensive details on their data practices and how you might opt-out from certain activities, we recommend reviewing their individual Privacy Policies.

It's important to mention that currently, we do not support automated signals from browsers related to tracking mechanisms, which may encompass instructions like "do not track."

Collaboration with advertisers

For purposes such as conducting business analyses, we might disclose information to advertisers, investors, or other third-party entities. Should such sharing occur, we commit to making reasonable attempts to notify you, especially when mandated by legal obligations.

Sharing with Additional Third Parties

If our company is acquired, ceases operations, or undergoes bankruptcy proceedings, your personal data might be considered an asset and transferred to a succeeding entity. This new party may not adhere to our Privacy Policy and could operate under its own privacy guidelines. We will endeavor to inform you should such a significant change in our company's status occur.

Transition or Insolvency Events

When you engage with community features on our website or mobile application, like joining a group chat or participating in an online group course, please be aware that some of your information, like your name, profile picture, and any previous interactions you've had on our site (including comments or posts), may become visible to other participants.

Engaging with The Community

Your online contributions, such as posts or comments, can be accessed by the public. Additionally, we reserve the right to share your comments beyond our website's confines.

Public Contributions

Your personal information may be shared if it's essential for complying with legal requirements, safeguarding your interests, or protecting the fundamental rights of others or our company.

For additional Reasons

You have the right to access, correct, or delete your personal information. Contact us at support@espresso-yourself.com to exercise these rights.

User Rights and Choices

Monitoring Tools and Methods

Our website employs log files, a common practice among websites and standard among hosting services. These files record visits to our site, contributing to our hosting provider's analytics. The data collected includes internet protocol (IP) addresses, types of browsers used, Internet Service Providers (ISP), date and time stamps, referring and exit pages, along with click counts. We utilize this information for trend analysis, site management, tracking navigation patterns on our site, and collecting demographic insights. It's important to note that IP addresses and similar data are not connected to any personally identifiable information.

Usage of Log Files

Our website makes use of cookies—small text files your computer sends to us—and web beacons to gather and store specific information. Cookies serve various functions: they authenticate who you are, check if you're logged into our site, personalize your experience, bolster security, deliver targeted advertisements, and analyze how well our website and services perform. For instance, based on your previous site activity, cookies help us suggest blog posts you might enjoy. The cookies we use are designed to be unique but not personally identifiable, enabling us to review overall usage patterns and tailor your site interaction. This data is invaluable as it assists us in enhancing the usability and functionality of our website and services.






Usage of Cookies and Web Beacons

These are crucial for the operation and overall user experience on our website. They enable faster content loading and access to exclusive areas designed for members or returning visitors.





Essential Cookies

To enhance your experience, these cookies remember your preferences from previous visits, including saved login details, so you won’t have to re-enter information repeatedly during your visits.




FunCtionality Cookies

When you interact with social media tools on our site, these cookies track such engagements. For instance, if you “like” something on our website, we’ll note it. Social media platforms may also share information with us based on your permission settings on those networks. To adjust what’s shared, you can modify your privacy settings on the respective social media site.




Social Media Cookies

We collaborate with external advertising partners who utilize cookies to compile information on your browsing behavior on our site. This data helps present ads tailored to your interests for our services on third-party platforms, including social media sites, and might enable us to determine your location.

Typically, web browsers accept cookies by default. Upon your first visit, our site will prompt you to "consent to cookies." Should you choose to disable cookies via your browser settings, note that this might limit your use of our site, including making purchases. For guidance on managing cookies with specific browsers, refer to the help sections on their respective websites. Learn more about cookies at What Are Cookies?. By continuing to navigate our site without disabling cookies, you agree to our cookie usage as described in this policy.

Moreover, we employ third-party software for advertising on our website or app, conducting marketing or email campaigns, and other business activities. These tools may use cookies or similar tracking technologies, over which we have no direct control. For information on how to opt-out of interest-based advertising, visit the Network Advertising Initiative Opt-Out Tool or the Digital Advertising Alliance Opt-Out Tool.

Advertising Cookies and Your Choices

Pixel tags, tiny graphic images, enable us to track usage and user interaction on our website. These tags might gather data such as your device's IP address and the type of browser you're using. Our third-party collaborators also employ pixel tags to compile information during your visit to our site. We utilize this data to tailor advertisements specifically to your interests.

Pixel Tags

We may employ various other data collection technologies aimed at enhancing security, detecting fraud, and similar objectives. These technologies help us gather insights into how you use our website, allowing us to further refine and improve our services for you. 

Additional Data Collection Methods

We collaborate with select third-party analytics providers, such as Flodesk Analytics, Google Analytics, and Shopify Analytics. These partners may employ cookies (as previously explained) or other tracking methods to analyze how visitors interact with our website or mobile application. This analysis helps gauge content popularity and enhance understanding of user engagement. While we don't share personal information with these vendors, accessing our website implies consent to the data gathering and usage practices of these analytics companies. We recommend reviewing their Privacy Policies for more details and directly contacting them with any concerns. Should you prefer to opt out of data collection via tracking technologies, you can use tools like the Network Advertising Initiative Opt-Out Tool or the Digital Advertising Alliance Opt-Out Tool.


Web Analytics

To prevent Google Analytics from tracking your activity on our site, you can install the Google Analytics Opt-Out Browser Add-on. This tool blocks Google Analytics from collecting data about your website visits. For detailed insights into Google's data handling practices, refer to their Privacy Policy at: https://policies.google.com/privacy.

Opting Out of Google Analytics

To adjust your ad preferences on Instagram and opt out of targeted advertising, you can modify your settings directly through the platform. For a deeper understanding of how Instagram uses your data and for more information on managing your privacy, visit Instagram's Privacy Policy here: https://help.instagram.com/519522125107875.

Instagram Ad Preferences

To opt out of interest-based ads on TikTok, please visit: https://support.tiktok.com/en/privacy-safety/ads-and-data-privacy-settings.

For a comprehensive overview of TikTok's Privacy Policy and how your information is used, refer to: https://www.tiktok.com/legal/privacy-policy?lang=en

TikTok Ad Preferences

To tailor your ad preferences on Pinterest and opt out of targeted advertising, you have the option to change your settings directly on the platform. For comprehensive insights into how Pinterest utilizes your data and for guidance on managing your privacy, please consult Pinterest's Privacy Policy here: https://policy.pinterest.com/en/privacy-policy.

Pinterest Ad Preferences

Primarily, we rely on external third-party processors to handle your information. For instance, PayPal, acting as a third-party processor, manages your payment details, processes your transaction, and forwards the funds to us. Therefore, transferring your information to these processors is often essential, as we lack the in-house capacity for these tasks. Further details on the role of third-party processors are provided below.

Occasionally, we might process your information internally. This processing is grounded on your consent, our legitimate business needs, and our legal obligations. When we process data internally, our aim is to manage, enhance, and secure our website and services, establish contracts with you, fulfill those contractual obligations, maintain transaction and interaction records, provide you with our products and services, adhere to legal requirements, seek professional advice, and safeguard the rights and interests of our company, our customers (including you), and others. The types of data we may process include:

  • Account-related data such as your name, address, email, and payment details.
  • Website usage data including your IP address, geographical location, duration and activities on our website.
  • Personal profile data like your name, address, profile picture, interests, hobbies, or employment information.
  • Information you provide while utilizing our services.
  • Contributions you make on our website, like comments or blog responses.
  • Inquiries you make about our website or services.
  • Transaction data from purchases of our goods or services, which may cover contact and payment details.
  • Subscription data when you sign up for our emails or newsletters, including your email address and other contact information.
  • Correspondence data, for instance, emails you send us with questions.
  • Additionally, any other data mentioned in this policy, to fulfill our legal duties, or to protect the essential interests of you or another person.

Handling Your Information

Our website operates on servers based in the United States. As a result, if you're accessing our site from outside the United States, be informed that your information will be internationally transferred to and stored on these servers. Furthermore, we may engage with third-party service providers, including payment processors and subcontractors, located within the United States. We are committed to ensuring the safety of your data during its transfer by utilizing reputable servers and working with trusted third-party entities.

By interacting with our site and sharing your information, you consent to the international transfer, processing, and storage of your data in the United States. It's important to note that the data protection laws in the United States might not offer the same level of protection as those in your country.

Key points to remember:

  • Your data may be transferred to and processed in locations beyond our central operations, involving both our personnel and third-party service providers. This could include actions like order fulfillment.
  • Your consent to the transfer, storage, and processing of your personal data is a condition of using our service. We are dedicated to ensuring your data's security in line with this Privacy Policy.
  • We store your data on secure servers. Sensitive information, especially payment details, is encrypted for added protection.
  • Data transmission over the internet inherently carries security risks, and while we strive to protect your information, we cannot guarantee its absolute security. Sending information electronically is done at your own risk.
  • For data that we protect with a password, maintaining the confidentiality of that password is your responsibility. You bear sole responsibility for any security breaches that result from either sharing or failing to safeguard your password.

Handling of International Data

You possess specific rights regarding your personal data, as detailed below. Please be aware that we may require proof of your identity before responding to your requests to exercise these rights. It's also important to note that your rights might be limited or not applicable if they interfere with our significant business requirements, public interests, or legal obligations.

Modifying Your Information: You're entitled to amend or update information you've shared with us. For changes or deletions, please reach out at support@espresso-yourself.com.

Understanding Your Data: Request confirmation of the data we hold on you, its use, and whether it's shared with third parties, along with the purpose of such processes. We'll provide copies of your data, provided it doesn't infringe on others' rights and freedoms.

Altering Consent: You can change your consent regarding our data use. This may require account deletion, affecting your access to our site.

Data Copy: You're eligible to request a digital copy of your data, free for the first request. Additional copies may carry a fee.

Data Portability: Ask us to transfer your data to another entity, in a usable format, unless it presents an excessive challenge to us.

Erasing Your Data: Demand the complete deletion of your data from our records, subject to legal, free speech, or legal claim exceptions. This request may lead to account termination and restricted website access.

Email and Communication Preferences: Opt-out of future emails by selecting the appropriate option upon account registration or purchase. Adjust communication preferences by contacting us at support@espresso-yourself.com.

Marketing Opt-Out: You have the option to reject third-party marketing communications or the use of your data for marketing. Contact us at support@espresso-yourself.com to do so.

Data Processing Limitations: Under certain conditions, you can limit data processing, e.g., if its accuracy is contested. While restricted, we'll store your data but not process it further without consent, except for legal compliance, rights protection, or company interests. You may also halt data processing, which could lead to account termination and website access loss.

Filing Complaints: EU residents can lodge complaints with a regulatory authority about data misuse or rights violations under this policy or law, in their residence state, place of business, or where the violation occurred. Non-EU residents may have similar rights in their jurisdiction.

Managing Your Information

Our policy is to keep personal data only as long as necessary for legitimate business operations, legal compliance, or until you request its removal. For instance, we will keep certain personal details for account maintenance purposes indefinitely, unless you choose to delete your account.

Data collected for specific tasks, such as aiding law enforcement or trend analysis, is held only as long as needed for those specific functions. Once data is no longer required for any listed purpose, it will be permanently erased.

Upon your request, we will delete your data, except in cases where legal obligations necessitate its retention. It's important to note, however, that we do not have control over the data retention policies of third parties. If you wish to have your data removed by third parties we have shared it with, you will need to contact them directly. We can provide you with a list of these third parties upon request.

Usage data collected for website analytics may be kept for internal analysis. Such data is generally stored for a shorter duration than personal data, unless it is needed to enhance website security or functionality, or if we're required by law to keep it longer.

Data Retention Policy

Our commitment to safeguarding your personal information is unwavering. We employ reputable online payment systems and adhere to widely recognized security standards to prevent the loss or unauthorized access of your personal data. However, it's important to understand that no security system is impenetrable, and no method of data transmission can be assured to be entirely secure against interception or misuse. As such, we cannot offer an absolute guarantee for the security of the information you send to us.

By agreeing to this Privacy Policy, you understand that your personal data is susceptible to global access through the internet, which may lead to its unauthorized use by others beyond our control.

Should there be any confirmed breach of our security systems or your data that poses a significant risk to you, we commit to informing you promptly.

ENsuring the Safety of Your Data


Our website is not intended for individuals under the age of 18. Accordingly, we do not deliberately collect personal information from children under 18. If you are below 18, please refrain from using our website, products, or services. Should you discover that we have inadvertently gathered information from someone under 18, we urge you to inform us immediately so we can remove the data promptly.

For Minors

Please refrain from sharing any sensitive personal information with us through public postings, email exchanges, or any other means. This includes but is not limited to your social security number, health-related details, genetic information, or data concerning your ethnic background, religious beliefs, or criminal record. Should you choose to provide us with such sensitive data, your action will be taken as consent for us to manage, store, and process this information in line with the terms outlined in this privacy policy.

Handling of Sensitive Information

California has unique privacy laws specifically for its residents. If you live in California, you're entitled to request, once a year and without any cost, details about how we share your information with third-party marketers, including the names and addresses of those third parties.

California residents who wish to make this request can contact us using the information provided below.

Additionally, if you're a resident of California under 18 years old, you have the right to ask us to remove any personal information you've shared publicly on our website. To have your information removed, please reach out using the contact details below. It's important to note that while we can remove your information from public view on our website, it might not be entirely deleted from our systems.

California Privacy Rights

By subscribing to our newsletter, you voluntarily provide us with information that we use for email marketing and other promotional purposes. This typically includes your name and email address. Should you decide to opt-out of receiving future emails, you'll have the option to unsubscribe at any time. However, please be aware that we retain the right to keep a record of past subscribers.

We utilize this information as deemed necessary for our business operations and in compliance with legal requirements. This includes sharing your information with essential parties during our regular business activities, such as for advertising on Facebook (Instagram) or conducting Google Pay-Per-Click (PPC) campaigns. Rest assured, we do not sell your personal information to any third parties.

Newsletter and Marketing Communications Privacy

Should any section of these Terms and Conditions, Privacy Policy, Payments and Refunds Policy. or Disclaimer be found invalid or unenforceable by a court of law, the remainder of the document shall continue to be valid and enforceable, maintaining the integrity of our agreement. Waivers of rights under this Agreement are only effective if made in writing and signed by an authorized representative of Espresso Yourself.

Severability and Waiver

The laws of the United States govern this Agreement, encompassing the Terms, Conditions, and Privacy Policy. Any legal disputes or claims arising from or related to this document shall be resolved within the jurisdiction of either Delaware or California, United States.

Governing Law

By accessing our website, you agree to abide by our Privacy Policy.

Should you need further clarification or have inquiries regarding our Terms and Conditions, Privacy Policy, Payment and Refund Policy, or Disclaimer, we encourage you to reach out to us via email at support@espresso-yourself.com.




ACKNOWLEDGEMENT